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FOR IMMEDIATE RELEASE
CONTACTS:    
Michelle Ponte    
Communications Director    
ConnectivHealth    
(615) 345-9467    
michelle.ponte@connectivhealth.com    

ConnectivHealth Introduces PeerClip™ – Information and Insight for Physicians the Way It Should Be

Next generation online tool from ConnectivHealth allows physicians to
organize, share, discuss and discover relevant medical information

NASHVILLE, Tenn., (September 20, 2007) – PeerClip, the new online bookmarking tool and
community for physicians, debuted today at the Health 2.0 conference for health care Internet
leaders in San Francisco. PeerClip combines the two preferred ways physicians gain
knowledge—reading medical literature and interacting with peers—into a powerful online tool.
Using PeerClip, physicians can store their favorite articles, blogs, podcasts and videos in one
convenient online location for easy access to the medical information they deem most
relevant.

“With medical information on the Web growing at such a rapid pace, physicians need a
platform to help them organize content and exchange ideas,” said Scott McQuigg, CEO of
ConnectivHealth, parent company of PeerClip. “PeerClip is an easy-to-use online tool that
enables physicians to bookmark relevant content, tap into peer perspectives and discover
other resources from within their community of peers.”

PeerClip, a free service exclusively for physicians, physician assistants and nurse
practitioners, allows members to add information from anywhere on the Web directly into
PeerClip through a “research assistant” tool that subtly integrates in to the physician’s Web
browser. As physicians add medical information to their PeerClip home page, they are
provided at-a-glance information on any peer comments, ratings and keyword tags.
Physicians also can add peers who have valuable perspectives into their network and track
future comments and bookmarks from these members.

PeerClip’s other key feature is its ability to recommend other relevant content to each
member. Essentially, PeerClip observes each member’s bookmarks and profile so that it can
then recommend similar content from within the PeerClip community.

"PeerClip is designed to be simple to use while still providing powerful tools that make online
health care information more accessible, improve the quality of search results, and create an
environment where physician peers can interact effortlessly,” said Steve Swedler, director of
new media for ConnectivHealth. “Also, through our proprietary recommendation algorithm,
pertinent information finds the physician instead of waiting to be found.”

To maximize the peer connectivity that PeerClip offers, physicians are required to use their
real names within the community. PeerClip is a secure, private community for physicians and
does not allow sponsors nor advertisers access to any personally identifiable data or
bookmarks.

PeerClip Features

• Free online tool only for physicians, physician assistants and nurse practitioners

• Easily organize relevant medical content in an online reference shelf through keyword
tags, comments and peer ratings

• Unique “research assistant” tool easily integrates in to any Web browser, allowing
members to add information from anywhere on the Web

• Search results optimized through keyword tags, comments and peer ratings

• Physicians can invite peers and create personal peer lists

PeerClip is being released as a public beta.
More information about PeerClip can be found at www.peerclip.com.

About ConnectivHealth
ConnectivHealth is a network of powerful health information brands that enables the delivery,
distribution and organization of important health information for physicians, health care
professionals, hospitals and schools through customized channels. Each brand serves a
critical information need in the marketplace with the single goal of improving health. Privately
held, the ConnectivHealth network includes: PeerClip, HealthTeacher, VerusMed and
Discovery Hospital, a partnership with Discovery Communications. The company's investors
include Petra Capital Partners of Nashville, Chrysalis Ventures of Louisville, Ky., and
members of the management team. For more information, e-mail us at
info@connectivhealth.com.

About Chrysalis Ventures
Founded in 1993, Chrysalis Ventures is a leading source of equity capital for young growth
companies in the Midwest and South. Chrysalis invests primarily in early-stage and
expansion-stage companies in health care services and technology, media and
communications and business services. With headquarters in Louisville, Ky., and a second
office in Cleveland, Chrysalis has more than $300 million under management and has made
investments in over 50 companies. For more information, please visit
http://www.chrysalisventures.com/.

About Petra Capital Partners
Based in Nashville, Tenn., Petra Capital Partners provides growth capital to business,
information, and health care services companies throughout the United States. Petra
specializes in helping proven entrepreneurs build sustainable growth companies by serving
as a trusted advisor and a reliable source of capital. Petra targets transaction sizes under $10
million in the form of equity or subordinated debt with warrants in high growth companies to
fund organic growth, acquisitions, or in certain cases, owner recapitalizations. For more
information, please visit www.petracapital.com/.

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